Why participate?

5StarWines - the Book is a winning marketing tool!

Constant promotional support is provided by Vinitaly International through its domestic and international presence:

  • Marketing opportunities: Commerce opportunities become a reality thanks to the promotional support offered by Vinitaly International through its national and international presence. This support includes collaborations, B2B events, grand tastings, showcases, promotion through social media and educational activities for both buyers and wine lovers.

  • Labels will be added to the Vinitaly Wine Directory and will also appear in a dedicated App that will be available for use during Vinitaly. This App will provide location services, allowing all companies with at least one entry at 5StarWines to be easily found by the most important foreign buyers present at Vinitaly 2021.

  • International prestige: The guide consolidates the high value of top scoring wines entered at 5StarWines; evaluations written by experts are fundamental. These sector professionals give feedback on each participating bottle, as well as tasting notes for wines that score at least 90/100.

  • A feature on winesearcher.com: This renowned wine search website allows users to identify the price and availability of a wine worldwide.

  • A digital shelf talker: This is a printable page that may be used for display by producers. This page will include tasting notes written by the judges, as well as their respective wine scores.

  • A Diploma: These diploma’s will be distributed during Vinitaly.

  • A Grand Tasting. There will also be a Grand Tasting event dedicated to the winners of 5StarWines trophies, this tasting will be held jointly with buyers and international press.

  • Interviews:  Producers will be interviewed in order to shed light on their products, giving testimonials on their experience. These will be shared on the Vinitaly and Vinitaly International social media channels.

ASSESSMENT

Evaluation profiles for all wines sent in, though private communication, so as you can better understand the evaluations by the prestigious panel, assigned to each of the labels.

90/100

Wines that receive a rating of at least 90/100 will be published in 5StarWines – the Book: a special printed and digital edition with detailed descriptions of Italian and foreign wines, with tasting notes written by the judges. Those wines that have been included in the Guide will be able to advertise their 5StarWines – the Book qualification.

THE APP

All companies participating in Vinitaly 2021 and placing at least one wine in the 5StarWines – the Book guide will be located through a special APP, this is dedicated to the most important foreign buyers attending the Fair.

Discover the book 2020!

ECONOMIC ADVANTAGE

Labels will be added to the Vinitaly Wine Directory and will also appear in a dedicated App that will be available for use during Vinitaly. This App will provide location services, allowing all companies with at least one entry at 5StarWines to be easily found by the most important foreign buyers present at Vinitaly 2021.

Thanks to