A successful marketing tool!
Why participate in 5StarWines
Because it is a winning marketing tool! But also because of the constant promotional support given to selected companies through:
- Marketing opportunities: B2B, grand tasting, showcases, social media, events with buyers and wine lovers organized by Veronafiere.
- Inclusion of selected wines in the Vinitaly Catalogue and App, which will enable all exhibiting companies to be located by the most important foreign buyers attending the Exhibition.
- Publication in the guide 5StarWines – the Book, consolidated by the evaluation of experts who, in addition to giving a visual and organoleptic assessment, draw up a tasting note for each of the selected wines with a score from 90/100 upwards.
- Inclusion in the Digital Catalogue and mailing to over 10,000 industry professionals.
- Inclusion on winesearcher.com, renowned search engine that enables users to identify price and availability of a wine all over the world.
- Social promotion of each selected wine, with scores received and tasting notes written by the judges.
- Diplomas will be handed out and Trophies will be awarded, with tastings of the top performing wines reserved for buyers and the press.
- Interviews and Podcasts dedicated to the selected producers with specific focus on the winning wines.
- The possibility to download stickers corresponding to the score obtained.
EVALUATION
Once the Selection is over, the score given is uploaded on the personal account of each single user. In this way, each winery can find out the result of the evaluation expressed in complete privacy.
PUBLICATION
Only the wines that are evaluated with a score of at least 90/100 will be published in 5StarWines – the Book. The guide, produced in print and digital format, is a set of detailed descriptions of Italian and foreign wines selected by a panel of judges. The guide’s outstanding feature is the individual tasting notes, dedicated to each wine; comments written by highly authoritative international judges.
THE APP
All companies taking part in Vinitaly and with at least one wine in the 5StarWines – the Book guide will be located through a special App dedicated to the most important foreign buyers attending Vinitaly.
ECONOMIC ADVANTAGE
All companies taking part in Vinitaly and obtaining a score of 90 will be able to locate their selected wines through a special App dedicated to the most important foreign buyers attending Vinitaly.
